55: Ian Landsman - Shady Marketing Tactics That Will Hurt Your Business
In this episode, Adam talks to Ian Landsman about shady marketing tactics that will turn your customers against you, and how to be more authentic with your marketing strategy.
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- Test-Driven Laravel Early Access, Adam's TDD course
- UserScape, Ian's business
- HelpSpot, UserScape's help desk product
- Shady Tactics in our Midst from Ian's blog
- Shady Tactics, Round 2
- Securing the Five-Figure Sale, Ian's new free eBook on landing enterprise sales
- The Lean Startup
- Edgar, social media tool with invite-only sign up flow